Allure
UOMA Beauty Allure Black Magic Metallic Lipstick ($26.00 for 0.12 oz.) is a medium-dark purple with warmer undertones and cooler violet sparkle and finer pearl. It had medium coverage that was buildable to semi-opaque coverage in two layers.
The texture was fairly smooth, though I could feel the sparkle slightly as it glided across my lips. The color applied evenly for the most part with good dispersion of the shimmer/sparkle, and I was surprised it didn’t build up in my lip lines, but I noticed it seemed to clump up a bit on the inner area of my lips. It wore well for six hours, left a stain behind, and was lightly hydrating over time.
- MAC Starstruck (LE, $20.00) is less pigmented (95% similar).
- Ciate Elektra (P, $22.00) is darker (95% similar).
- Tom Ford Beauty Control (LE, $55.00) is darker (90% similar).
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